Soulments

jenileegreene

// brand design

Soulments is a mindfulness app conceptualized to help those desiring a greater awareness and appreciation for the small (and big) things in life. The brand sets out to seamlessly and effortlessly capture the fleeting moments that might otherwise be swept away with the passing of time. The iconic dandelion speaks to the childlike joy of embracing these moments while hinting at their inherently transient nature.